Carphone Warehouse partners with Best Buy to enter the U.S. handset market
Posted by: admin in Mobile News
Right from the other side of the Atlantic, Carphone Warehouse is preparing to move overseas. The well known phone retailer, which currently has 2300 stores across Europe, is partnering with Best Purchase to launch 1,000 retail locations in the USA. Some of them will be boutique shops inside of Best Purchase stores, while some other will be stand-alone stores.
The entrance of Carphone Warehouse could impact the U.S. handset market dramatically. In Britain, the retail chain revolutionized the industry by being the first seller of phones and mobile services not affiliated with any carrier or handset maker, allowing consumers to compare prices and service plans from many providers. Will they repeat their success in the U.S.? Something tells me, they will. Ideal Buy is also confident — at the moment they hold 3% stake in the handset retailer and the plan is to increase the stake. We'll watch this space closely…
[Via: BusinessWeek, MobileBurn]
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